Honasa Consumer Ltd. IPO

Honasa Consumer Limited is India's largest digital-first beauty and personal care (BPC) company, with a focus on developing products that address specific consumer needs. Its flagship brand, Mamaearth, is built around providing safe-to-use, natural products and has emerged as the fastest-growing BPC brand in India. Honasa has expanded its portfolio with five additional brands: The Derma Co., Aqualogica, Ayuga, BBlunt, and Dr. Sheth's, covering baby care, face care, body care, hair care, color cosmetics, and fragrances. Honasa's success stems from its consumer-centric approach, innovation engine, digital-first omnichannel distribution, and technology-driven marketing strategies.

RHP
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DRHP
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Open Date

2023-10-31

Close Date

2023-11-02

IPO Details

Check out the issue details for Honasa Consumer Ltd. IPO as disclosed in SEBI.

IPO Price

₹ 324

Price Band

₹ 308 - 324

Issue Size

1699 Cr.

Issue Type

Book Built

Open

2023-10-31

Close

2023-11-02

Listingprice

₹ 330

ListingGain

1.85%

Listing Date

2023-11-07

CMP

₹ 428.7

Current Return

32.31%

Company Financials

You can get the following financial statements of Honasa Consumer Ltd. as of now.

Subscription Details

The details about the Honasa Consumer IPO (Mamaearth IPO) is as:

  • The issue size of the IPO is 1699 Cr.
  • The famous brands under the company are Mamaearth, The Derma Company, BBlunt, etc.
  • The price band for Honasa Consumer IPO (Mamaearth IPO) is Rs 208 to Rs 324.
  • The shares of Honasa Consumer IPO (Mamaearth IPO) will list on 7th November 2023. 
  • The latest tentative GMP of Honasa Consumer IPO (Mamaearth IPO) is Rs 30.
  • The shares of Honasa Consumer IPO (Mamaearth IPO) is subscribed 7.61 Times as of 2nd November 2023. 

 

Honasa Consumer IPO (Mamaearth IPO) Valuation

The approx valuation of Honasa Consumer IPO (Mamaearth IPO) based on its price band and RHP/DRHP (prospectus) is:

Particulars Value
Upper Price Band Rs 324
Existing Shares 31.04 Cr
Fresh Issue 365 Cr
Market Cap 10421.96 Cr
EPS  Rs -4.66
Industry PE  53.63x

 

Honasa Consumer IPO (Mamaearth IPO) Issue Size

Honasa Consumer IPO (Mamaearth IPO) issue size is 1699 Cr.

Issue Amount
Fresh Issue 365 Cr
Offer For Sale 1334 Cr

 

Honasa Consumer IPO (Mamaearth IPO) Market Lot

An Individual can apply for a minimum 1 lot of 46 shares and a maximum of 13 lots of 598 shares. Find the details below:

Application Lot Shares Amount
 Minimum  1 46 14,904
 Maximum 13 598 1,93,752

 

Honasa Consumer IPO (Mamaearth IPO) share offer

The shares of Honasa Consumer IPO (Mamaearth IPO) is subscribed 7.61 Times as of 2nd November 2023. The category-wise shares subscribed are as follows:

Category % Offered Subscription
Qualified Institutional Minimum 75% 11.50 Times
Non-Institutional Maximum 15% 4.02 Times
Retail Individual Maximum 10% 1.35 Times
Employees 34013 Shares 4.87 Times
Total   7.61 Times

Allotment Details

Find below the dates for Honasa Consumer IPO (Mamaearth IPO):

Schedule Date
Basis of Allotment 3 November 2023
Refunds 6 November 2023
Credit to Demat Account 6 November 2023
IPO Listing Date 7 November 2023

 

You can check the allotment status when available by clicking the button below. 

Check allotment status

Profit & Loss (All Figures in Cr. Adjusted EPS in Rs.)

PARTICULARS Mar 2020 Mar 2021 Mar 2022 Mar 2023
Net Sales 109.78 459.99 931.76 1394.8
Total Expenditure 541.5 1794.02 916.13 1350.15
Operating Profit -431.71 -1334.03 15.63 44.65
Other Income 4.38 12.11 20.68 20.44
Interest 0.05 0.98 2.85 5.06
Depreciation 0.65 1.71 5.65 14.78
Exceptional Items 0 0 0 -152.54
Profit Before Tax -428.03 -1324.61 27.8 -107.28
Provision for Tax 0 7.61 7.94 13.27
Net Profit -428.05 -1332.21 19.87 -120.56
Adjusted EPS (Rs.) -42799.28 -133211.17 1986.65 -0.88

Balance Sheet (All Figures are in Crores.)

Particulars Mar 2020 Mar 2021 Mar 2022 Mar 2023
Equity and Liabilities
Share Capital 0.01 0.01 1792.95 1929.27
Total Reserves -437.18 -1765.16 -1080.81 -1302.39
Borrowings 592.76 1954 0 0
Other N/C liabilities 0.68 20.96 49.56 63.68
Current liabilities 24.74 92.82 190.24 238.51
Total Liabilities 181.01 302.64 951.94 929.06
Assets
Net Block 1.01 21.09 97.75 126.41
Capital WIP 0 0 0 0
Intangible WIP 0 0 1.88 0
Investments 0 0 202.19 133.39
Loans & Advances 0.37 0.89 4.7 19.07
Other N/C Assets 0 5.33 75.12 65.42
Current Assets 179.63 275.34 570.3 584.78
Total Assets 181.01 302.64 951.94 929.06
* Other Non-current Liabilities include Net deferred Liabilities

Quarterly Result (All Figures in Cr.)

PARTICULARS Sep 2023 Dec 2023
Other Income 7.84 10.96
Profit Before Tax 47.57 37.07
Tax 9.83 8.16
Profit After Tax 37.74 28.91
Adjusted EPS (Rs) 2.77 0.9

Share Holding Pattern

Promoter Pledging %

Date Promoter % Pledge %
Mar 2024 35.07 0
Dec 2023 35.34 0
* Figures given above are % of equity capital

Cash Flows (All Figures are in Crores.)

PARTICULARS Mar 2020 Mar 2021 Mar 2022 Mar 2023
Profit from operations -428.03 -1324.61 27.8 -107.28
Adjustment 420.97 1356.97 9.3 195.63
Changes in Assets & Liabilities -3.3 3.65 24.34 -99.18
Tax Paid 0 -6.29 -9.41 -12.06
Operating Cash Flow -10.36 29.73 52.03 -22.9
Investing Cash Flow -116.92 -20.61 -518.16 2.96
Financing Cash Flow 128.69 -1.28 481 -6.63
Net Cash Flow 1.41 7.84 14.87 -26.56
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